Description
The 12th Edition of Tourism: Principles, Practices, Philosophies explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. Written in global terms, it provides an overview of the principles, practices, and philosophies that affect the cultural, social, economic, psychological, and marketing aspects of human travel and the tourism industry. Among the topics given expanded coverage in this edition are: B&Bs, time shares, meetings and conventions, sustainable tourism, climate change, social media, and mobile marketing.
Product details
- Publisher : Wiley; 12th edition (September 27, 2011)
- Language : English
- Hardcover : 512 pages
- ISBN-10 : 1118071778
- ISBN-13 : 978-1118071779
- Item Weight : 3.01 pounds
- Dimensions : 8.2 x 1.2 x 10.9 inches
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