Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen Hardcover – February 1, 2022 by Zoe Chance

Description

Author: Chance Zoe

Color: Gold

Package Dimensions: 14x210x358

Number Of Pages: 304

Release Date: 01-02-2022

Details: Product Description

You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Zoe Chance shows us that, used intelligently, influence is like a superpower that brings great ideas to life.

Based on the most popular course at Yale School of Management,
Mastering Influence and Persuasion, this transformative book draws on groundbreaking research in behavioral economics, neuroscience, and psychology to explain how to effect change that’s meaningful, durable, and contagious.

Influence doesn’t work the way you think because you don’t think the way you think. Move past common misconceptions—like the idea that asking for more will make people dislike you—and learn why your go-to negotiation strategies are probably making you less influential. Discover the one thing that influences behavior more than anything else. Learn to negotiate more comfortably and creatively, sway people who hate being told what to do, cultivate more charisma, and spot liars and manipulators before it’s too late.

Influence Is Your Superpower will teach you how to transform your life, your organization, and perhaps even the course of history. It’s an ethical approach to influence that will make life better for everyone, starting with you.

Review

“An engaging book on the science of encouraging other people to say yes . . . Zoe Chance’s research won’t just expand your repertoire of persuasive skills—it might also reduce your anxiety about being rejected.”
—Adam Grant, #1 New York Times bestselling author of Think Again and host of the TED podcast WorkLife

“This book is special. It invites you in with the promise of a truly important topic; charms you with engaging stories and stylings; and treats you to a buffet of beautifully presented, scientifically grounded life lessons about social influence. By the end, my greatest wish was for even more pages.”
—Robert Cialdini, Author of Influence and Pre-Suasion

“Fun, filled with great stories, and rooted in groundbreaking research,
Influence Is Your Superpower explains the new rules of persuasion for a better world.”
—Charles Duhigg, author of bestsellers The Power of Habit and Smarter Faster Better

“
Influence is your Superpower is so jammed with insight that you’ll find useful advice on almost every page. This smart, accessible book will definitely make you a better persuader—and might even make you a better person.”
—Daniel H. Pink, #1 New York Times bestselling author of When, Drive, and To Sell Is Human

“The secret to leading with humility is here in this smart, lively read.”
—Ed Catmull, co-founder of Pixar, author of Creativity, Inc.

“Filled with the best science and catchy stories you can’t wait to tell your friends, Chance has given us an absolute treasure trove of small (and often surprising!) changes that we can all make each and every day to become more effective influencers. I know I’ll be using all these new tips at work, when communicating with family and friends, and beyond!”
—Laurie Santos, professor of psychology at Yale University and host of the podcast The Happiness Lab
“Essential lessons with the ideal teacher.”
—Laszlo Bock, co-founder and CEO of Humu

About the Author

Zoe Chance is a beloved Yale professor with a wide network of people who have benefited from her deeply ethical approach to influence. Her TEDx talk,
How to Make a Behavior Addictive, has nearly 700,000 views. The author’s popular MBA course will be featured as a global MOOC on Coursera and will launch in conjunction with the book’s publication. Her academic research has been published in top journals and covered in media outlets including
The New York Times,the BBC, and
The Economist. She has appeared on CNN, written for
Harvard Business Review, and designed a behavioral economics framework for Google’s global food policy.
Chance speaks internationally for leading firms and NGOs, and she conspires with smart people trying to save the pl